
OUR STORY
Tenacity Real Estate started its journey in Melbourne's Inner west. Our firms main mission was to create an environment for people in the industry to feel comfortable and safe. We moved away from the ancient traditional cut throat real estate office blueprint and founded our beliefs around teamwork.
Our family culture at Tenacity Real Estate has enabled our firm to go above and beyond with our client representation with uncompromised effort.
Our philosophy is based on integrity and transparency.
Tenacity Real Estate is a pioneering real estate firm on the cutting edge of ideas ,marketing and technology constantly reinventing the standard of service and delivering an unparalleled experience. We are a fully integrated sales , marketing and management real estate firm.
MEET THE TEAM

EDWARD HERDEGEN
MANAGING DIRECTOR
With an array of experience in every aspect of the real estate industry Edward continues to lead Tenacity Real Estate on its journey to expend and innovate the business.
Edward joined the corporate work force at a law firm based in Melbourne’s CBD. Here he quickly ascended through the firms ranks going from a Account Manager to BDM and then on to international BDM/Sales Executive.
He then moved on to the wonderful exciting world of real estate working in Melbourne’s western suburbs and soon made a name for himself as a pioneering Sales consultant & auctioneer. Breaking numerous records and winning prestigious awards within the industry.
Edwards's core principals of ethics, integrity, Loyalty, education, ingenuity and courage by which he continues to lead with his growing and always expanding team of like-minded individuals.
Under the direction of Edward Tenacity Real Estate is on path to expending the team as it continues its journey to solidify itself as a unique Western Melbourne based boutique brand.

hAYDEN BONNICI
ASSOCIATE DIRECTOR/L:E:A/AUCTIONEER
As a associate director of Tenacity real estate, Hayden is a highly driven and enthusiastic individual who loves working in the dynamic environment that is Real Estate , where he can meet an interact with a variety of different individuals.
As well as being outgoing Hayden is also down to earth & a well loved member of the team at Tenacity. His patient and empathetic attitude towards his clients and purchasers are all traits which have seen him establish himself as one of the up and coming agents in Melbourne’s western suburbs specializing in the 3021 area.
Hayden believes his most important role is to build meaningful & lasting relationships as well as delivering exceptional results for his clients when selling their castle.
hbonnici@tenacityrealestate.com.au
0412 462 495

Kartika Gounder
PROPERTY MANAGER
Kartika brings her enormous enthusiasm and determination to find a tenant who can develop an emotional attachment with our client's property and take care of their investment as it is their own.
Proactive and forward thinking, Kartika's extensive background in Retail and Process management has provided her with exceptional customer service skills which support a wealth of knowledge obtained while completing a Bachelor of Business Accounting.
Kartika's natural passion for the property industry is entrenched in her DNA coming from a family successful hard working business owners, and she is proud to be working alongside some of the best agents in the Western suburbs.
kartika@tenacityrealestate.com.au
0426 122 439

Vi Vo
EXECUTIVE ASSISTANT
Vi brings her determination and various skills to make things happen to the Tenacity team as executive assistant to Edward Herdegen.
A full-time administrator dedicated solely to our team. While the management team is working with tenants and landlords in the field, Vi is marketing to our database and following up tenant enquiries as they come in, not two days later.
With a background in Media and Animation, Vi brings her creativity and innovative solutions to our marketing department.
vivo@tenacityrealestate.com.au